Leveraging the benefits of sport sponsorship: A global brand's local engagement through sport sponsorship

Adam Jones
, John Nauright

Research output: Other contribution

1 results
- Last Name(descending)

Adam Jones
- aj48brighton.acuk
- School of Business and Law - Programme Director Help to Grow Mgmt
- Business and Economic Change Research Excellence Group
- Tourism, Inclusion, Events and Society Research Excellence Group
Person: Academic