Keyphrases
Billboard
14%
Brand Image
100%
Brand Trust
100%
Celebrity
14%
Celebrity Brand
100%
Celebrity Endorsement
71%
Consumer Trust
100%
Corporate Governance
100%
Covert
14%
COVID-19
42%
Cultural Studies
100%
Digital Age
14%
Environmental Sustainability
100%
Female Celebrity
14%
Four pillars
14%
Inclusive Marketing
100%
Instagram
14%
Institutional Theory
100%
Kim Kardashian
14%
Lady Gaga
14%
Market Share
14%
Negative Publicity
14%
New Brands
14%
Paradox Theory
100%
Pet Food
14%
Product Placement
14%
Public Trust
14%
Reality Television
14%
Social Media
28%
Social Media Feeds
14%
Strong Brand
14%
Thematic Analysis Method
14%
Trump
14%
Trust Level
100%
Trust Model
14%
Social Sciences
Brand Image
100%
Corporate Governance
100%
Cultural Studies
100%
Instagram
50%
Institutional Theory
100%
Market Share
50%
Millennials
50%
Product Placement
50%
Reality Tv
50%
Sales
100%
Sustainable Development
100%
Thematic Analysis
50%