Brands behaving badly

the impact of irresponsible behaviour on corporate reputation

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Original languageEnglish
Title of host publicationThe 7th International Conference on Social Responsibility, Ethics and Sustainable Business
PublisherASE Bucharest, Romania
Pages45
Number of pages1
Publication statusPublished - 2018

Publication series

NameWorking Paper Series on Social Responsibility, Ethics and Sustainable Business
PublisherASE
Volume7
ISSN (Print)2602-1056
ISSN (Electronic)2602-1056

Cite this

Zannetti, L., & Farache Aureliano Da Silva, F. (2018). Brands behaving badly: the impact of irresponsible behaviour on corporate reputation. In The 7th International Conference on Social Responsibility, Ethics and Sustainable Business (pp. 45). (Working Paper Series on Social Responsibility, Ethics and Sustainable Business; Vol. 7). ASE Bucharest, Romania.
Zannetti, Laura ; Farache Aureliano Da Silva, Francisca. / Brands behaving badly : the impact of irresponsible behaviour on corporate reputation. The 7th International Conference on Social Responsibility, Ethics and Sustainable Business. ASE Bucharest, Romania, 2018. pp. 45 (Working Paper Series on Social Responsibility, Ethics and Sustainable Business).
@inproceedings{fb4cf8171f8f48e18d87a2894ced1a6b,
title = "Brands behaving badly: the impact of irresponsible behaviour on corporate reputation",
author = "Laura Zannetti and {Farache Aureliano Da Silva}, Francisca",
year = "2018",
language = "English",
series = "Working Paper Series on Social Responsibility, Ethics and Sustainable Business",
publisher = "ASE Bucharest, Romania",
pages = "45",
booktitle = "The 7th International Conference on Social Responsibility, Ethics and Sustainable Business",

}

Zannetti, L & Farache Aureliano Da Silva, F 2018, Brands behaving badly: the impact of irresponsible behaviour on corporate reputation. in The 7th International Conference on Social Responsibility, Ethics and Sustainable Business. Working Paper Series on Social Responsibility, Ethics and Sustainable Business, vol. 7, ASE Bucharest, Romania, pp. 45.

Brands behaving badly : the impact of irresponsible behaviour on corporate reputation. / Zannetti, Laura; Farache Aureliano Da Silva, Francisca.

The 7th International Conference on Social Responsibility, Ethics and Sustainable Business. ASE Bucharest, Romania, 2018. p. 45 (Working Paper Series on Social Responsibility, Ethics and Sustainable Business; Vol. 7).

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

TY - GEN

T1 - Brands behaving badly

T2 - the impact of irresponsible behaviour on corporate reputation

AU - Zannetti, Laura

AU - Farache Aureliano Da Silva, Francisca

PY - 2018

Y1 - 2018

M3 - Conference contribution with ISSN or ISBN

T3 - Working Paper Series on Social Responsibility, Ethics and Sustainable Business

SP - 45

BT - The 7th International Conference on Social Responsibility, Ethics and Sustainable Business

PB - ASE Bucharest, Romania

ER -

Zannetti L, Farache Aureliano Da Silva F. Brands behaving badly: the impact of irresponsible behaviour on corporate reputation. In The 7th International Conference on Social Responsibility, Ethics and Sustainable Business. ASE Bucharest, Romania. 2018. p. 45. (Working Paper Series on Social Responsibility, Ethics and Sustainable Business).