Visual service scape aesthetics and consumer response: a holistic model

D.S. Kumar, K. Purani, S. Sahadev

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)556-573
    JournalJournal of Services Marketing
    Volume31
    Issue number6
    DOIs
    Publication statusPublished - 11 Sept 2017

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