The making of the global sports economy: ISL, adidas and the rise of the corporate player in sport

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapter

Original languageEnglish
Title of host publicationSport and corporate nationalisms
EditorsM L Silk, C L Cole, D L Andrews
Place of PublicationOxford
PublisherBerg Publishers Ltd
Pages35-65
Number of pages31
ISBN (Print)1859737994
Publication statusPublished - Dec 2004

Keywords

  • global sports economy
  • sport and leisure cultures
  • corporate sponsorship
  • adidas

Cite this

Tomlinson, A. (2004). The making of the global sports economy: ISL, adidas and the rise of the corporate player in sport. In M. L. Silk, C. L. Cole, & D. L. Andrews (Eds.), Sport and corporate nationalisms (pp. 35-65). Oxford: Berg Publishers Ltd.
Tomlinson, Alan. / The making of the global sports economy: ISL, adidas and the rise of the corporate player in sport. Sport and corporate nationalisms. editor / M L Silk ; C L Cole ; D L Andrews. Oxford : Berg Publishers Ltd, 2004. pp. 35-65
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Tomlinson, A 2004, The making of the global sports economy: ISL, adidas and the rise of the corporate player in sport. in ML Silk, CL Cole & DL Andrews (eds), Sport and corporate nationalisms. Berg Publishers Ltd, Oxford, pp. 35-65.

The making of the global sports economy: ISL, adidas and the rise of the corporate player in sport. / Tomlinson, Alan.

Sport and corporate nationalisms. ed. / M L Silk; C L Cole; D L Andrews. Oxford : Berg Publishers Ltd, 2004. p. 35-65.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapter

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AU - Tomlinson, Alan

PY - 2004/12

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KW - sport and leisure cultures

KW - corporate sponsorship

KW - adidas

M3 - Chapter

SN - 1859737994

SP - 35

EP - 65

BT - Sport and corporate nationalisms

A2 - Silk, M L

A2 - Cole, C L

A2 - Andrews, D L

PB - Berg Publishers Ltd

CY - Oxford

ER -

Tomlinson A. The making of the global sports economy: ISL, adidas and the rise of the corporate player in sport. In Silk ML, Cole CL, Andrews DL, editors, Sport and corporate nationalisms. Oxford: Berg Publishers Ltd. 2004. p. 35-65