Managing boundary spanning elements: An introduction

S. Sahadev, K. Purani, N. Malhotra

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapterpeer-review

Original languageEnglish
Title of host publicationBoundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies
Place of PublicationCham
PublisherSpringer
Pages1-8
ISBN (Electronic)9783319134406
ISBN (Print)9783319134390
DOIs
Publication statusPublished - 5 Feb 2015

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