Improving SMEs competitiveness with the use of Instagram Influencer Advertising and eWOM

  • Anastasia Konstantopoulou
  • , Ioannis Rizomyliotis
  • , Kleopatra Konstantoulaki
  • , Raghad Badahdah

    Research output: Contribution to journalArticlepeer-review

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    Keyphrases

    Computer Science

    Economics, Econometrics and Finance

    Social Sciences