e-Loyalty among millennials: Personal characteristics and social influences

K. Purani, D.S. Kumar, S. Sahadev

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)215-223
    JournalJournal of Retailing and Consumer Services
    Volume48
    DOIs
    Publication statusPublished - 26 Feb 2019

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