Branding in international markets: Martas Precision Slides

Paurav Shukla, Stephen Hogan, Ina Chang

Research output: Chapter in Book/Conference proceeding with ISSN or ISBN › Conference contribution with ISSN or ISBN › peer-review

Original language	English
Title of host publication	Academy of Marketing Annual Conference
Publication status	Published - Jul 2008
Event	Academy of Marketing Annual Conference: Putting Marketing in its place - Leeds, UK Duration: 1 Jul 2009 → …

Conference	Academy of Marketing Annual Conference
Period	1/07/09 → …

Cite this

@inproceedings{ae0ebc3cc01e4d90b61451372c1f2e7e,

title = "Branding in international markets: Martas Precision Slides",

author = "Paurav Shukla and Stephen Hogan and Ina Chang",

year = "2008",

month = jul,

language = "English",

booktitle = "Academy of Marketing Annual Conference",

note = "Academy of Marketing Annual Conference : Putting Marketing in its place ; Conference date: 01-07-2009",

}