U.K. consumers' perceived risk of buying products from emerging economies: A moderated mediation model

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	326-339
Journal	Journal of Consumer Behaviour
Volume	17
Issue number	3
DOIs	https://doi.org/10.1002/cb.1714
Publication status	Published - 25 Mar 2018

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title = "U.K. consumers' perceived risk of buying products from emerging economies: A moderated mediation model",

author = "W. Wang and H. He and S. Sahadev and W. Song",

year = "2018",

month = mar,

day = "25",

doi = "10.1002/cb.1714",

language = "English",

volume = "17",

pages = "326--339",

journal = "Journal of Consumer Behaviour",

number = "3",

}

TY - JOUR

T1 - U.K. consumers' perceived risk of buying products from emerging economies

T2 - A moderated mediation model

AU - Wang, W.

AU - He, H.

AU - Sahadev, S.

AU - Song, W.

PY - 2018/3/25

Y1 - 2018/3/25

UR - https://www.scopus.com/pages/publications/85044385952

U2 - 10.1002/cb.1714

DO - 10.1002/cb.1714

M3 - Article

VL - 17

SP - 326

EP - 339

JO - Journal of Consumer Behaviour

JF - Journal of Consumer Behaviour

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