U.K. consumers' perceived risk of buying products from emerging economies: A moderated mediation model

W. Wang, H. He, S. Sahadev, W. Song

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	326-339
Journal	Journal of Consumer Behaviour
Volume	17
Issue number	3
DOIs	https://doi.org/10.1002/cb.1714
Publication status	Published - 25 Mar 2018

Cite this

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title = "U.K. consumers' perceived risk of buying products from emerging economies: A moderated mediation model",

author = "W. Wang and H. He and S. Sahadev and W. Song",

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volume = "17",

pages = "326--339",

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T2 - A moderated mediation model

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AU - He, H.

AU - Sahadev, S.

AU - Song, W.

PY - 2018/3/25

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