| Original language | English |
|---|---|
| Title of host publication | Academy of Marketing Annual Conference proceedings, 2019 |
| Publication status | Published - 1 Jul 2019 |
The Shape of Value Co-destruction to come
Nikolas Vallstrom, Janet Ward, Seema Bhate
Research output: Chapter in Book/Conference proceeding with ISSN or ISBN › Conference contribution with ISSN or ISBN › peer-review