The cultural economy of death: advertising and popular music

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapter


The chapter explores the triple concoction of advertising, music and death, ‘an intoxicating mix which harnesses the intense and dynamic relationship between a listener, a dead musician and the music itself.’ The chapter explores the use of posthumous musical releases, the re-packaging of material to coincide with anniversaries of a musician’s death and the release of biopics, soundtracks and back catalogues which aim to increase sales by advertising the demise of the musician. From Elvis to Amy Winehouse, the ‘industry of death requires all elements of the relationship to work in synchronicity: the advertising industry, the popular music industry, musicians and audiences.’
Original languageEnglish
Title of host publicationAdvertising as culture
EditorsChris Wharton
Place of PublicationBristol, UK
Number of pages18
ISBN (Print)9781841506142
Publication statusPublished - 1 Sept 2012


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