Selling Popular Photography on the British High Street

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapterResearch

Abstract

This 12,000-word chapter examines the central issues involved in the marketing of popular photography on the high street using, as a central case study, the British photographic chemist,Boots. As a ‘household name’ with a prominent and trusted retail presence,Boots has, for many years, been synonymous with mass-market commercial film development and processing.First establishing a connection to photography in the late nineteenth century through its origins in dispensing pharmaceuticals, Boots’ photographic department progressively expanded to offer a range of own-brand and in-house photographic options that parallel, and contribute to, technological developments and historic shifts in the popular consumption of the medium. From the initial sale ofhome-processing supplies through to the boom and bust of online photo services,the varied commercial positions and fortunes of Boots provide a pertinent model for examining the role of the market in shaping the use and understanding of photography in everyday practice.
Original languageEnglish
Title of host publicationThe Wiley-Blackwell companion to photography
EditorsStephen Bull
Place of PublicationUK
Publication statusAccepted/In press - 1 Jan 2019

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Photography
Boot
High Street
Marketing
Historic
Retail
Bust
Fortune
Chemist
Pharmaceuticals
Boom
Household Name

Cite this

Pollen, A. (Accepted/In press). Selling Popular Photography on the British High Street. In S. Bull (Ed.), The Wiley-Blackwell companion to photography UK.
Pollen, Annebella. / Selling Popular Photography on the British High Street. The Wiley-Blackwell companion to photography. editor / Stephen Bull. UK, 2019.
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Pollen, A 2019, Selling Popular Photography on the British High Street. in S Bull (ed.), The Wiley-Blackwell companion to photography. UK.

Selling Popular Photography on the British High Street. / Pollen, Annebella.

The Wiley-Blackwell companion to photography. ed. / Stephen Bull. UK, 2019.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapterResearch

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Pollen A. Selling Popular Photography on the British High Street. In Bull S, editor, The Wiley-Blackwell companion to photography. UK. 2019