The first edition of Managing Innovation quickly became established as a bestselling text for MBA and MSc course on management of technology, innovation management, and entrepreneurship. It was also widely used by managers in both service and manufacturing sectors. In this second edition, Tidd, Bessant and Pavitt have provided a thorough update and included new material that reflects the latest developments in research and practice into the management of innovation.
|Place of Publication||Chichester, UK|
|Number of pages||388|
|Publication status||Published - 2001|