Investigation of e-public relations’ adoption construct

Anastasios Panopoulos, Prokopis Theodoridis, Nasos Poulis

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBN

Original languageEnglish
Title of host publication42th Conference of European Marketing Academy (EMAC)
Publication statusPublished - 2013

Cite this

Panopoulos, A., Theodoridis, P., & Poulis, N. (2013). Investigation of e-public relations’ adoption construct. In 42th Conference of European Marketing Academy (EMAC)