Internationalisation of the Spanish fashion brand Zara

Carmen Lopez, Ying Fan

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	279-296
Journal	Journal of Fashion Marketing and Management
Volume	13
Issue number	2
DOIs	https://doi.org/10.1108/13612020910957770
Publication status	Published - 8 May 2009

Access to Document

@article{c127d61dcaab4d89bde2daa59ede25c1,

title = "Internationalisation of the Spanish fashion brand Zara",

author = "Carmen Lopez and Ying Fan",

year = "2009",

month = may,

day = "8",

doi = "10.1108/13612020910957770",

language = "English",

volume = "13",

pages = "279--296",

journal = "Journal of Fashion Marketing and Management",

number = "2",

}