Original language | English |
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Pages (from-to) | 279-296 |
Journal | Journal of Fashion Marketing and Management |
Volume | 13 |
Issue number | 2 |
DOIs | |
Publication status | Published - 8 May 2009 |
Internationalisation of the Spanish fashion brand Zara
Carmen Lopez, Ying Fan
Research output: Contribution to journal › Article › peer-review