| Original language | English |
|---|---|
| Title of host publication | 40th European Marketing Academy Conference |
| Editors | Maja Macovic Brencic |
| Place of Publication | Ljubljana, Slovenia |
| Publisher | European Marketing Academy |
| Pages | 140-141 |
| Number of pages | 2 |
| Volume | 40 |
| Publication status | Published - May 2011 |
| Event | 40th European Marketing Academy Conference - University of Ljubljana, Slovenia, 24-27 May, 2011 Duration: 1 May 2011 → … |
Conference
| Conference | 40th European Marketing Academy Conference |
|---|---|
| Period | 1/05/11 → … |