Enhancing creativity understanding in large undergraduate business cohorts: The added value of including and training facilitators

Veronique Boulocher-Passet, Peter Daly, Isabelle Sequeira

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNpeer-review

Abstract

This paper addresses the challenges facing three stakeholders (namely a creativity consultant; a seminar coordinator; and a student facilitator) when including and training facilitators during a creativity seminar within a large undergraduate business cohort at a French Business School. This study is positioned with the literature on facilitation training within the creativity process. A case study approach is adopted in order to ascertain the perception of the key stakeholders. The findings are outlined and the educational implications are provided to those wishing to organise a similar initiative in their institution.
Original languageEnglish
Title of host publication22nd International EDINEB Conference: Critically Questioning Educational Innovation in Economics and Business: Human Interaction in a Virtualising World
Place of PublicationBrighton
PublisherEDiNEB Association
Pages76-87
Number of pages12
Publication statusPublished - 5 Jun 2015
Event22nd International EDINEB Conference: Critically Questioning Educational Innovation in Economics and Business: Human Interaction in a Virtualising World - Brighton Business School University of Brighton, UK, 3-5 June 2015
Duration: 5 Jun 2015 → …

Conference

Conference22nd International EDINEB Conference: Critically Questioning Educational Innovation in Economics and Business: Human Interaction in a Virtualising World
Period5/06/15 → …

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