Empirical insights into sustainability of an online community

Paurav Shukla, Jatin Pancholi

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBN

Original languageEnglish
Title of host publicationInternational Conference on Marketing in the New Global Order
Publication statusPublished - Dec 2006
EventInternational Conference on Marketing in the New Global Order - Indore, India
Duration: 1 Dec 2006 → …

Conference

ConferenceInternational Conference on Marketing in the New Global Order
Period1/12/06 → …

Cite this

Shukla, P., & Pancholi, J. (2006). Empirical insights into sustainability of an online community. In International Conference on Marketing in the New Global Order