| Original language | English |
|---|---|
| Pages (from-to) | 215-223 |
| Journal | Journal of Retailing and Consumer Services |
| Volume | 48 |
| DOIs | |
| Publication status | Published - 26 Feb 2019 |
e-Loyalty among millennials: Personal characteristics and social influences
K. Purani, D.S. Kumar, S. Sahadev
Research output: Contribution to journal › Article › peer-review