Customer, collaborator or co-creator? What is the role of the student in a changing higher education servicescape?

David Chalcraft, Toni Hilton, Tim Hughes

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)1-4
Number of pages4
JournalJournal of Marketing for Higher Education
Issue number1
Publication statusPublished - 26 May 2015

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