Conceptualising the influence of corporate image on country image

Carmen Lopez, Manto Gotsi, Costas Andriopoulos

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)1601-1641
    JournalEuropean Journal of Marketing
    Volume45
    Issue number11/12
    DOIs
    Publication statusPublished - 15 Nov 2011

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