Children, ‘sexualization’, and consumer culture

Sara Bragg, David Buckingham, Rachel Russell, Rebekah Willett

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapter


In this chapter we reflect on a research project through which we contributed our own academic perspectives, and through our mediation also those of children and parents, to public debates about 'sexualisation'. The research was funded by the Equal Opportunities Committee of the Scottish Parliament, and focused on 'sexualized goods' - clothing, cosmetics, toys and branded merchandise such as Playboy. It involved a retail survey and work with Scottish parents and young people.
Original languageEnglish
Title of host publicationSituating child consumption: rethinking values and notions of children, childhood and consumption
EditorsAnna Sparrman, Bengt Sandin, Johanna Sjöberg
Place of PublicationLund
PublisherNordic Academic Press
Number of pages18
ISBN (Print)9789185509706
Publication statusPublished - 1 Oct 2012


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