Antecedents of Customer Loyalty in Emerging Economies: An Empirical Study in the Nigerian Mobile Telecom-munications Sector

Ioannis Rizomyliotis, Dandison Ukpabi, Giannis Kostopoulos, Kleopatra Konstantoulaki

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBN

Original languageEnglish
Title of host publicationProceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain
Publication statusPublished - 2014
Event43rd EMAC Conference: Paradigm shifts & Interactions - University of Valencia, Valencia, Spain
Duration: 3 Jun 20146 Jun 2014
http://emac2014.emac-online.org/www.emac2014.eu/index.html

Conference

Conference43rd EMAC Conference
CountrySpain
CityValencia
Period3/06/146/06/14
Internet address

Cite this

Rizomyliotis, I., Ukpabi, D., Kostopoulos, G., & Konstantoulaki, K. (2014). Antecedents of Customer Loyalty in Emerging Economies: An Empirical Study in the Nigerian Mobile Telecom-munications Sector. In Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain
Rizomyliotis, Ioannis ; Ukpabi, Dandison ; Kostopoulos, Giannis ; Konstantoulaki, Kleopatra. / Antecedents of Customer Loyalty in Emerging Economies : An Empirical Study in the Nigerian Mobile Telecom-munications Sector. Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain. 2014.
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title = "Antecedents of Customer Loyalty in Emerging Economies: An Empirical Study in the Nigerian Mobile Telecom-munications Sector",
author = "Ioannis Rizomyliotis and Dandison Ukpabi and Giannis Kostopoulos and Kleopatra Konstantoulaki",
year = "2014",
language = "English",
booktitle = "Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain",

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Rizomyliotis, I, Ukpabi, D, Kostopoulos, G & Konstantoulaki, K 2014, Antecedents of Customer Loyalty in Emerging Economies: An Empirical Study in the Nigerian Mobile Telecom-munications Sector. in Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain. 43rd EMAC Conference, Valencia, Spain, 3/06/14.

Antecedents of Customer Loyalty in Emerging Economies : An Empirical Study in the Nigerian Mobile Telecom-munications Sector. / Rizomyliotis, Ioannis; Ukpabi, Dandison; Kostopoulos, Giannis; Konstantoulaki, Kleopatra.

Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain. 2014.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBN

TY - GEN

T1 - Antecedents of Customer Loyalty in Emerging Economies

T2 - An Empirical Study in the Nigerian Mobile Telecom-munications Sector

AU - Rizomyliotis, Ioannis

AU - Ukpabi, Dandison

AU - Kostopoulos, Giannis

AU - Konstantoulaki, Kleopatra

PY - 2014

Y1 - 2014

M3 - Conference contribution with ISSN or ISBN

BT - Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain

ER -

Rizomyliotis I, Ukpabi D, Kostopoulos G, Konstantoulaki K. Antecedents of Customer Loyalty in Emerging Economies: An Empirical Study in the Nigerian Mobile Telecom-munications Sector. In Proceedings of the 43rd Annual Conference of the European Marketing Academy (EMAC), Valencia, Spain. 2014