Lyvia Royd-Taylor

Research output

Research output per year 2007 2007 2010 2022 2023 2023

• 2 Conference contribution with ISSN or ISBN
• 1 Article
• 1 Other contribution

Research output per year

Research output per year

Search results

• 2007

  Cause-related marketing: a new perspective on achieving campaign objectives amongst fast moving consumer goods

  Royd-Taylor, L., 2007, In: Strategic Change. 16, 1/2, p. 79-86 8 p.

  Research output: Contribution to journal › Article › peer-review