20012018
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Personal profile

Research interests

International marketing, entrepreneurship and CSR.

Supervisory Interests

International entrepreneurship, CSR Communication.

Keywords

  • H Social Sciences (General)
  • CSR
  • Marketing

Fingerprint Dive into the research topics where Keith Perks is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 2 Similar Profiles
Corporate Social Responsibility Business & Economics
Marketing capabilities Business & Economics
Internet marketing Business & Economics
Germany Business & Economics
Commerce Business & Economics
Online auctions Business & Economics
Customer engagement Business & Economics
France Business & Economics

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2001 2018

  • 28 Conference contribution with ISSN or ISBN
  • 18 Article
  • 1 Chapter

Risk perceptions in Japanese SMEs: the role of Internet marketing capabilities in firm performance

Mathews, S., Maruyama, M., Sakurai, Y., Perks, K. & Sok, P., 19 Apr 2018, In : Journal of Strategic Marketing. p. 1-13 13 p.

Research output: Contribution to journalArticleResearchpeer-review

Internet marketing
Risk perception
Marketing capabilities
Firm performance
World Wide Web

A Critical Reflection on the Role of Dialogue in Communicating Ethical Corporate Social Responsibility through Digital Platforms

Perks, K., Viana, M. R., Farache Aureliano Da Silva, F. & Kollat, J., 8 Dec 2017, Communicating Corporate Social Responsibility in the Digital Era. Lindgreen, A., Vanhamme, J. & Watkins, R. (eds.). Abingdon, UK

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapterResearch

Open Access
File
Corporate Social Responsibility
Critical reflection
Stakeholders
CSR communication
Managers

Internet marketing capabilities and international market growth

Mathews, S., Bianchi, C., Perks, K., Healy, M. & Wickramasekera, R., 26 Oct 2015, In : International Business Review. 25, 4, p. 820-830 11 p.

Research output: Contribution to journalArticleResearchpeer-review

International markets
Internet marketing
Marketing capabilities
World Wide Web
International networks

The evolution of CEO letters in sustainability reports

Farache Aureliano Da Silva, F. & Perks, K., 2015, CSR Communication Conference 2015: Conference Proceedings. Golob, U. (ed.). p. 73 1 p.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Open Access

The impact of Internet marketing capabilities on international network capability, a cross country study comparison between Australia, Chile and Taiwan internationalised SMEs

Mathews, S., Bianchi, C., Perks, K., Chen, H-L. & Glavas, C., 13 Feb 2015, ANZIBA 2015 Conference. Australia, p. 0-0 1 p.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Open Access
File
Cross-country study
Internet marketing
Taiwan
International networks
Marketing capabilities