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Carmen Lopez Lamelas

Dr

20092019
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Research Output 2009 2019

  • 13 Conference contribution with ISSN or ISBN
  • 10 Article
2019

An integrated model of social media brand engagement

Gomez, M., Lopez, C. & Molina, A., 24 Jan 2019, 96, p. 196-206 11 p.

Research output: Contribution to journalArticleResearchpeer-review

Social Media
Communication
Testing
Industry

Blockchain technology in agri-food value chain management: A synthesis of applications, challenges and future research directions

Zhao, G., Liu, S., Lopez, C., Lu, H., Elgueta, S., Chen, H. & Boshkoska, B. M., 4 Apr 2019, (Accepted/In press)

Research output: Contribution to journalArticleResearchpeer-review

Building a local identity through sellout crowds: The impact of brand popularity, brand similarity, and brand diversity of music festivals

Lopez, C. & Leenders, M., 2019

Research output: Contribution to journalArticleResearchpeer-review

Building theory of agri-food supply chain resilience using Total Interpretive Structural Modelling and MICMAC analysis

Zhao, G., Liu, S., Lu, H., Lopez, C. & Elgueta, S., 16 Apr 2019, 4, 3-4

Research output: Contribution to journalArticleResearchpeer-review

Developing effective social media messages: Insights from an exploratory study of industry experts

Majid, S., Lopez, C., Megicks, P. & Lim, W. M., 13 Feb 2019, 36, 6, p. 551-564 14 p.

Research output: Contribution to journalArticleResearchpeer-review

Social Media
Industry
Social Marketing
Interviews
Social media marketing

Does communicating safety matter?

Wang, F. & Lopez, C., 10 Apr 2019, (Accepted/In press)

Research output: Contribution to journalArticleResearchpeer-review

2018

Building theory of agri-food supply chain resilience using total interpretative structural modelling and MICMAC analysis

Zhao, G., Liu, S. & Lopez, C., 2018, 4th International Conference on Decision Support System Technology (ICDSST).

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Does communicating destination safety matters?

Wang, F. & Lopez, C., 2018, 21st World Marketing Congress, Academy of Marketing Science.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Towards an alternative multi-exemplar composite measure of country image: A comparison with traditional measures of country image

Balabanis, G., Lopez, C. & Stathopoulou, A., 2018, 2018 Global Marketing Conference. (2018 GMC Proceedings).

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

2017

A literature review on risk sources and resiliance factors in agri-food supply chains

Zhao, G., Liu, S. & Lopez, C., 22 Aug 2017, Collaboration in a Data-Rich World. PRO-VE 2017. Cham, (Advances in Information and Communication Technology; vol. 506).

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

An associative network approach to country image and place branding

Lopez, C. & Balabanis, G., 2017, COBIIR 2017.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

2015

A model of tourism destination brand equity: The case of wine tourism destinations in Spain

Gomez, M., Lopez, C. & Molina, A., 2015, 51, p. 210-222

Research output: Contribution to journalArticleResearchpeer-review

Brand equity in wine tourism destinations: An assessment of winery managers and winery visitors

Gomez, M., Lopez, C. & Molina, A., 2015, 44th EMAC Conference.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

2014

Antecedents of customer loyalty in emerging economies: An empirical study in the Nigerian mobile telecommunications sector

Rizomyliotis, I., Ukpabi, D., Konstantoulaki, K., Kostopoulos, G. & Lopez, C., 2014, 43rd EMAC.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Identifying the levers of a country’s image: A network analysis perspective

Lopez, C. & Balabanis, G., 2014, 43rd EMAC Conference: Paradigm shifts & Interactions.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Understanding the richness and complexity of consumers’ memory structures for a country: A network analysis approach

Balabanis, G. & Lopez, C., 2014, 2014 Global Marketing Conference.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

2013

A model linking corporate brand, industry image and country-of-origin image

Lopez, C. & Balabanis, G., 2013, 16th World Marketing Congress, Academy of Marketing Science.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Brand’s contribution to a country’s image

Lopez, C. & Balabanis, G., 2013, 42nd EMAC.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

2011

Building country image through corporate image: exploring the factors that influence the image transfer

Gotsi, M., Lopez, C. & Andriopoulos, C., 21 Jun 2011, 19, 3, p. 255-272

Research output: Contribution to journalArticleResearchpeer-review

Conceptualising, measuring and managing the influence of corporate image on country of origin image: the case of Spain

Lopez, C. & Balabanis, G., 2011, 14th ICIG Symposium.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

Conceptualising the influence of corporate image on country image

Lopez, C., Gotsi, M. & Andriopoulos, C., 15 Nov 2011, 45, 11/12, p. 1601-1641

Research output: Contribution to journalArticleResearchpeer-review

Measuring the influence of corporate image on country of origin image: The case of Spain

Lopez, C., Gotsi, M., Andriopoulos, C. & Balabanis, G., 2011, 15th World Marketing Congress, Academy of Marketing Science.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNConference contribution with ISSN or ISBNResearchpeer-review

2009

Internationalisation of the Spanish fashion brand Zara

Lopez, C. & Fan, Y., 8 May 2009, 13, 2, p. 279-296

Research output: Contribution to journalArticleResearchpeer-review