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Personal profile

Research interests

I research the history and role of higher education, graduate employability and how graduates might best be served by university; as well social media, big data and digital entrepreneurship. I’m an economic sociologist excited by the impact of technology. My joint research project into the Fully Functioning University was awarded Researchers of the Year 2017 by Professor Mark Cowling, Brighton Business School Head of research. As Principal lecturer at BBS I developed successful modules in e-commerce, digital transformation, big data and digital marketing.

*Chair of BBS School Board

* Union representative

*On Cross-School Research Ethics Committee for Social Sciences

Education/Academic qualification

Master, University of Sussex

1 Oct 20041 Sep 2008


  • HM Sociology
  • Digital Sociology
  • H Social Sciences (General)
  • digital marketing
  • e-commerce
  • digital transformation
  • HB Economic Theory
  • digital economy

Fingerprint Dive into the research topics where Asher Rospigliosi is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

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university Social Sciences
graduate Social Sciences
education Social Sciences
employability Social Sciences
student Social Sciences
social media Social Sciences
learning Social Sciences
university education Social Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2007 2018

Editorial - Why do I care about interactive learning environments?

Rospigliosi, A. (ed.), 12 Dec 2017, In : Interactive Learning Environments. 26, 1, p. 1-2 2 p.

Research output: Contribution to journalEditorial

Open Access

Marketing 4.0: Enhancing Consumer-Brand Engagement through Big Data Analysis

Jimenez-Zarco, A. I., Rospigliosi, A., Martinez-Ruiz, M. P. & Izquierdo-Yusta, A., 6 Jan 2017, Socio-Economic Perspectives of Consumer Engagement and Buying Behaviour. Kaufmann, H. R. & Khan Panni, M. F. A. (eds.). UK: Business Science Reference, p. 94-117 24 p.

Research output: Chapter in Book/Conference proceeding with ISSN or ISBNChapter

Consumer-brand relationships
Academic journals
World Wide Web
Marketing strategy

The fully-functioning university and its contribution to society

Bourner, T., Rospigliosi, A. & Heath, L., 1 Jun 2017, In : Higher Education Review. 49, 2, p. 5-28 24 p.

Research output: Contribution to journalArticle

Open Access
communication research
social media
public sector